Natural shampoo that makes a difference
Less is More is redefining what a natural shampoo can be. Our powder-to-liquid formulas are crafted for those seeking high-performance haircare that is natural, refillable, and sustainable—without compromising on quality or pleasure.
Our shampoos, shower gels, and liquid hand
soaps offer a minimalist and modern alternative to conventional products, helping reduce your environmental footprint while elevating your everyday
routine. Designed for people who value both clean ingredients and sensorial experiences, our products turn a simple gesture into a conscious ritual.
More than a refill: a natural shampoo in powder form
Unlike traditional shampoos, which contain up to 90% water and come in single-use plastic bottles, our products are delivered in powder-to-liquid format. You simply add water at home to activate the formula—saving energy, packaging, and emissions.
Each of our natural shampoo powders comes in recyclable paper sachets and is designed to meet specific hair needs:
Clean, pH neutral, and naturally effective
Our goal is to offer a truly natural shampoo that goes beyond labels. Our formulas are over 99% naturally
derived, vegan, and pH neutral, free from parabens,
silicones, microplastics, synthetic colorants, or any suspected endocrine disruptors.
We focus on clean formulations and exceptional sensorial textures, developed with premium natural actives and exquisite fragrances that are rich in natural essential oils and created by the master perfumers at Givaudan. With Less is More, you get high-performance, natural haircare that respects both your hair and the planet.
Sustainable beauty made in France
Our powder-based products are made in France, using a minimalist approach that reduces the CO₂ footprint
by up to six times compared to conventional liquid shampoos.
By choosing Less is More, you’re choosing a natural shampoo that’s refillable, sustainable, and designed
to make a difference—without compromising on care, experience, or style.
![revitalizing shampoo [goji berry + acerola]](http://lessismore.co/cdn/shop/files/0009_LESS_IS_MORE_PARFUMS_BAIE_DE_GOJI_ACEROLA.jpg?v=1737627481&width=1080)
![softening shampoo [argan + oat]](http://lessismore.co/cdn/shop/files/0011_LESS_IS_MORE_PARFUMS_ARGAN_AVOINE_bbd23dfd-c321-4a5f-8e51-535a4bc2f2cc.jpg?v=1706896338&width=1080)
![travel kit [shower gel + shampoo]](http://lessismore.co/cdn/shop/files/travel_kit_266094a6-c6a7-4453-b151-06411da851aa.png?v=1720538541&width=1080)
![prestige edition - revitalizing shampoo 500 ml [goji berry + acerola]](http://lessismore.co/cdn/shop/files/premium-revitalizing-shampoo.webp?v=1728657031&width=1080)
![prestige edition - revitalizing shampoo 500 ml [goji berry + acerola]](http://lessismore.co/cdn/shop/files/0010_LESS_IS_MORE_PARFUMS_BAIE_DE_GOJI_ACEROLAT_f0ae7037-7b45-4a68-979e-3e0c8344e3d2.jpg?v=1714657100&width=1080)
![prestige set - purifying shampoo 500 ml [white clay + rhassoul]](http://lessismore.co/cdn/shop/files/prestige-SH-purifying-bottle.png?v=1733240453&width=1080)
![prestige edition - softening shampoo 500 ml [argan+ oat]](http://lessismore.co/cdn/shop/files/LESS_IS_MORE_PARFUMS_ARGAN_AVOINE_CARRE_3951fa3b-e7f3-40b4-b7a3-7e5fca5de8d0.jpg?v=1714658292&width=1080)
