purifying shampoo [NEW]

white clay + rhassoul

4 Reviews

Its innovative cream-gel texture melts into your hair to develop a luxurious and gently cleansing lather. Enriched with wheat proteins, a natural-origin keratin, as well as white clay and rhassoul, known for their rebalancing and remineralising properties, our purifying shampoo makes oily and greasy hair feel clean and detoxified from urban pollution.

- over 99% natural-origin ingredients
- vegan and cruelty-free formulas
- no parabens, SLS, microplastics, silicones, colorants, phthalates
- made in France

Does not sting when in contact with eyes.

25g powder refill = 250 ml of high-quality liquid shampoo (about 50 usages).
free shipping on orders over €30

for oily and greasy hair

white clay
Known for being mild and soothing, this very soft white clay is particularly suitable for the most delicate skin. It takes care of the scalp by bringing it comfort and restoring vitality to the hair.
This volcanic clay from Morocco has many benefits for hair and scalp, and is an essential element of hammam rituals. Not only do its absorbent and cleansing properties help purify both hair and scalp, rhassoul is also known to bring volume to hair.

fragranced with

cypress + lavender

the woody aromatic tones of cypress meet the aromatic purity of lavender to bring immediate energy.
formulated with:

purifying shampoo // cypress + lavender: sodium coco-sulfate, kaolin, erythritol, maltodextrin, microcrystalline cellulose, xanthan gum, sodium benzoate, cyamopsis tetragonoloba (guar) gum, parfum (fragrance), citric acid, hydrolyzed wheat protein, sodium anisate, moroccan lava clay, potassium sorbate, limonene, sodium citrate, linalool, citral, geraniol

formulated without:

<> no silicones

<> no parabens

<> no sodium lauryl sulfate

<> no colorants

<> no micro-plastics

<> no animal products

<> no animal cruelty

<> no nonsense

how to use:

just add water, shake and enjoy

  1. fill about a third of the bottle with drinking water*
  2. add the powder (25g)
  3. top up with more water, until the shoulder of the bottle (= 225 ml of water for a total final volume of 250 ml)
  4. close the lid, and shake vigorously 10 times, until well mixed
  5. let rest for 20 minutes**
  6. shake once again 5 times, to ensure that everything is well mixed


*you can use room temperature drinking water from the tap or even better - filtered water
**product ready for use when well mixed after 20 minutes, although it may take 24 hours for the product to develop its final thickness and consistency

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<> 25 g sachet of concentrates = 250 ml of final product

<> made with paper from sustainably managed forests

<> recyclable in France

<> easy shipping by post - they fit into any letter box

<> easy to open & pour into a bottle or dispenser (please note that our bottles need to be purchased separately)

learn more about our packaging >>

this fragrance is also available in…

meet our perfumers

mara penchansky
“Perfume is an art that doesn't have a form, and which develops through time.”
isabelle abram
“It brings me joy to know that my fragrances will be used in a bathroom somewhere, hopefully bringing pleasure, serenity and a moment of quiet to whoever uses it.”

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