Shampoo

Powder-to-liquid shampoos: a natural revolution in personal care

At Less is More, we believe that clean beauty starts with
rethinking the essentials. Our innovative powder-to-liquid shampoos offer a sustainable, refillable alternative to traditional liquid products, helping you reduce plastic waste, CO₂ emissions, and environmental impact—without compromising on results or pleasure.

Designed for those who seek natural ingredients, pH-neutral formulations, and eco-conscious routines, our products transform your everyday haircare ritual into a mindful act of self-care. From shampoos to shower gels and liquid hand soaps, our range elevates your routine with minimalist luxury.

A new standard: waterless, waste-free, and clean

We don’t just offer refillable haircare—we’ve reimagined the formula. Conventional liquid shampoos and shower gels contain up to 90% water and are packaged in single-use plastic. Instead, our powder shampoos are made from natural active ingredients, packed in plastic-free, recyclable sachets. You simply add water at home to create a rich, high-performance formula in minutes.

This approach reduces transport emissions by up to 90% and eliminates unnecessary packaging waste. Each formula is tailored to specific needs:

• Dry and curly hair
• Oily hair
• Dull hair
• Hair lacking volume
• Hair prone to dandruff

More than just clean ingredients

Why pay for expensive packaging and shipping water around the world, when you can invest in high-quality natural care? Our powder-to-liquid products are over 99% naturally derived, vegan, and free from parabens, silicones, colorants, microplastics, or any suspected endocrine disruptors.

Each formula features sensual textures and sophisticated, non-allergenic fragrances crafted by the renowned perfumers at Givaudan. Whether you're after hydration, shine, or balance, our clean shampoo formulations deliver noticeable results—while respecting your hair, scalp, and the planet.

Sustainable beauty made in France

We believe that luxury doesn’t have to cost the Earth. By
stripping away the non-essentials—like plastic bottles, preservatives, and excess water—we make room for what truly matters: performance, sensorial pleasure, and sustainability.

Compared to conventional high-end personal care brands, our powder shampoos offer a four to six times lower carbon footprint. Made in France and priced accessibly, they reflect our commitment to making natural, pH-neutral, refillable products available to everyone who wants to consume more consciously.