welcome to our journal

A collection of content about our cause, our products, our inspirations, and some general thoughts from our team and community. We hope you like it.

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purpose-driven innovation: our product development story

Discover our story of purpose-driven innovation in the beauty industry, where we challenged industry norms by creating...

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from corporate constraints to altruistic rebellion: the birth of less is more

The birth of the [less is more] product range marks an altruistic rebellion against an industry that is wasteful and driven by greed...

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from cluttered to calm: a step-by-step guide to creating a minimalist bathroom

Transform your cluttered and chaotic bathroom into a calming and functional space with this step-by-step guide. From stripping down to...

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choosing an upcycled plastic bottle: our journey towards sustainability

Find out more about our pursuit of creating eco-responsible packaging solutions, and the challenge we faced finding the most sustainable material for our bottles and sachets...

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presenting less is more to the press and content creators

We made waves at our inaugural press event on May 24th, capturing the hearts of both influencers and journalists with our 'less is more' concept range of shower gels, hand soaps, and shampoos. The event, held at the picturesque Charlotte Muller yoga studio in Paris, allowed us to showcase our eco-responsible products, innovative packaging, and captivating fragrances, garnering immense praise and signaling a new era in the beauty industry.

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